🎯 The Big Picture
The AI influencer economy is evolving from quirky novelty into a serious and lucrative industry. A new contest for "AI Personality of the Year" opens Monday, backed by major generative AI companies.
📖 What Happened
The contest is a joint venture between generative AI studio OpenArt and AI-powered creator platform Fanvue, with backing from AI voice company ElevenLabs. It runs for a month. The organizers said it is intended to "celebrate the creative talent 'behind' AI Influencers" and recognize their growing commercial and cultural clout.
🎤 Highlights
• The "AI Personality of the Year" contest is backed by OpenArt, Fanvue, and ElevenLabs.
• The contest runs for a month starting Monday.
• It aims to celebrate the creative talent behind AI influencers.
• The AI influencer economy is transitioning from novelty to a serious commercial industry.
🚀 Why It Matters
AI-generated personas are becoming a legitimate commercial force. As virtual influencers gain millions of followers and brand deals, the infrastructure around them — contests, agencies, platforms — is maturing rapidly.
⚡ The Bottom Line
The AI Personality of the Year award signals that virtual influencers have moved from internet curiosity to an established segment of the creator economy.
📰 Source: The Verge AI 🔗